• “Kursen var mycket trevlig, lärorik, användbar och viktig…”

    – Ulrike Frank, Sr. Scientific Officer, Swedish Chemical Agency


  • “Ruben is a highly skilled and insightful negotiator, who understands the fabric and dynamics of negotiations.”

    – Rasmus Clausen, Head of Section, Danish Ministry of Defence.

  • “StIPS tailored it’s lectures to our audience of dynamic, young professionals with murderous time constraints. We couldn’t be happier with the results. ”

    Boris Ajeganov, Public relations officer, Stockholm Association of International Affairs

  • “This knowledge helped me to give several successful presentations and I will use these skills throughout my whole life.Thank you.”

    – Rebecca Demonkos, CEMS Graduate Handelshögskolan / SSE

  • “You get very practical tools that you can use in your everyday life. I recommend this lecture to everyone that has to hold a meeting or a presentation.” 

    – Elisa Magnusson, Utbildningsledare Folkuniversitetet Stockholm

Great use of honest emotion

Julia Gillard was the leader of the Australian labor party and Prime Minister of Australia between 2010 and 26 June 2013. She was the first women to hold either post. In November 2012 the opposition leader Tony Abott put forward a motion to remove the speaker of the house after an incident involving him sending improper sexually charged text messages to an employee.

Mr Abott’s reputation was however far from clean when it came to sexism and misogyny. In an emotional response the Prime Minister uses her own experiences to answer the opposition leader. She remains professional and in control of her emotions thus putting the opposition leader firmly in his place. A difficult balancing act especially when the attack becomes or has been personal. This speech is a great example of how strong emotions can  strengthen the ratio of a speech as long as you maintain in control.